Fauchon Paris Café & Retail Multiple Award Winner

The new design is focused on not just creating a new identity for this particular venue, moreover it was to create, develop and establish a fresh innovative direction to launch as an additional offering to the already successful brand which in turn would become or offer itself as a viable franchise. It was developed to create a seamless transition from the existing brand identity through to the new evolved direction, a design which embodies all that is Fauchon Paris in spirit yet establishing an immediate individual identity that would now set the precedent of subsequent future venues to follow allowing the brand to penetrate different demographics and afford the opportunity to position themselves in different spatial scenarios ranging from small individual stores through to the signature hotel carve out.